But still collections are not upto the mark because the movie had a very wider release. The film performed very well in mass centers & it has beaten the collection of Barfi there. But in Multiplexes the collections were lower than Barfi by 20-25%. In premium multiplexes the collections are much lower than Barfi.
The audince report for the film is not encouraging but still it will show some growth on both Saturday & Sunday. Barfi has affected the business of Heroine in mutiplexes since Barfi has been hugely applauded by the multiplex audience.
Barfi is very strong in multiplexes on its 8th day as it collected 3.25 Cr nett as per early estimates. It dropped 60% from day 1 which is very good. The normal drop is 70% as does by big films so the drop for Barfi is pretty low. The total collection of Barfi as of now is 61 Cr nett approximately including its 8th day.
The major contribution of the film came from areas like Mumbai, Delhi, Punjab, West Bengal & Mysore. But the mass centers under performed.
Heroine is also a multiplex oriented film & it has been promoted very well but despite the release of Heroine Barfi remained rock steady especially in the multiplexes. Both Saturday & Sunday will witness a very good jump for Barfi & the second weekend will end up with very good numbers.
Heroine collected better in multiplexes with 55% occupancy while single screens were much lower wth 35-40% occupancy. With mixed word of mouth its remain to be seen how well it does over the rest of the weekend.